How we use your personal data
We use your personal data to try and provide you with the ultimate Hippodrome Online Casino experience whilst ensuring we meet regulatory requirements, legal obligations and business related requirements. We process your personal data for the purposes of:
- Creating your account and providing you with gambling services;
We use your personal data such as your name, DOB and email address to help set up your account and, if necessary, to contact you (according to your preferences) via your registered contact information in connection with the management and operation of your account.
We also use your personal data such as your device type, location and browser preferences to manage your account. We want to ensure that you can see the best version of Hippodrome Online Casino on your device and are authorised to use Hippodrome Online Casino in your current location. We do this based on our legal obligations and legitimate interests to provide you services.
- Ensuring our Websites function correctly and identifying any technical issues;
As we want to give our customers the ultimate Betway experience, we may also use your personal data that we collect using cookies and other similar technologies (“cookies”) to protect our Website, offer you a personalised experience with us, tailor our marketing services and improve our Website and the services you request through login, including banking. We collect cookie information when you browse our website. When we collect this information, we either do so with your consent or because it is in our legitimate commercial interests to process the information to ensure the Services operate effectively. For more information about the cookies we use and how to manage your cookie preferences please see our Cookie Policy.
- Ensuring you gamble responsibly;
Hippodrome Online Casino is committed to ensuring that you gamble responsibly. So, to abide by legal obligations we will process your data to provide you with a safe environment to gamble, as well as to monitor you for potential at-risk behaviour.
We may share some of your personal data, including your first name, last name, DOB and address with a Credit Reference Agency (TransUnion) so that we can carry out an affordability check on you, in certain circumstances. This check may leave a search footprint, but please note that this will not affect your credit score. For any further information about how TransUnion holds and uses your information please click here.
- Identifying and verifying customers;
This includes the identification and verification of individuals under anti-money laundering legislation, ensuring customers are over 18 and to comply with responsible gambling rules and initiatives. To verify your age and the details that you registered your account with, we may disclose such information to approved third parties with many safeguards in place. This is required to meet our legal obligations.
- Legal and regulatory obligations;
We are required to process and retain your personal data including but not limited to your name, account number, date of birth and location to prevent fraudulent activity, to detect and/or investigate crimes, and to ensure responsible gambling. Additionally, we may also process your personal data to meet our internal and external reporting requirements. This is required to meet our legal obligations.
Dependent on your marketing preferences, we will use your personal data to send you information by the contact methods you authorise us to use about our brands, products, competitions, prizes and offers for the purpose of marketing Betway's Services to you. The information we send to you about bonuses, promotions, surveys and markets is based on legitimate interests or your provision of consent.
You can choose not to receive marketing/promotional material at any time by managing your marketing preferences via My Account. We also provide you with the opportunity to opt out by reply in every marketing message we send.
If you have opted out of receiving marketing communications from us, we will take all reasonable steps to ensure you no longer receive promotional material about Betway. We may however still send you transactional emails, relating to the maintenance of, and changes to, your account.
We may use cookies while you are browsing our website. For more information on how we use cookies, please visit our Cookie Policy.
Hippodrome Online Casino has various policies and procedures designed to detect and prevent criminal activity. This includes fraud detection and our Anti-Money Laundering programme. We carry out this processing to comply with our legal obligations.
- Processing your online financial and wagering transactions;
We need to use your personal data such as your account details, payment type(s), deposit method(s) and wager history to allow you to deposit and withdraw, and for our regulatory reporting. This is to comply with our Terms and Conditions and legal obligations.
- Profiling and your preferences;
We use your personal information, such as your betting and gameplay, behaviour, interests, location, age, online identifiers and analytics information to create new personal information about you, that is derived from inferences and predictions that we make about you. We may use a combination of manual reviews and automated detection systems, supported by machine learning, to carry out this processing.
This information will be used for the following purposes:
(a.) To ensure our Services can be provided in your country location;
(b.) To ensure you gamble safely and responsibly;
(c.) To develop new features, functionality, products and services that are tailored to you;
(d.) To ensure the technical support you receive is tailored to the device that you use; and
(e.) To ensure the promotions you receive are tailored to your preferences.
We carry out the processing listed above under points (a.) to (b.), to comply with our legal and regulatory obligations.
With regard to the processing listed under points (c.) to (d.), this is carried out to pursue our legitimate commercial interests, i.e. (i) we have a legitimate interest in ensuring we tailor our Services to reflect your specific needs and interests, so you receive the best customer experience and (ii) we have a legitimate interest in ensuring the technical support you receive is tailored to your specific needs.
We only carry out the processing listed above under point (e.) with your consent.
We review customer profile and betting data for the purposes of enforcing our terms and conditions managing our financial liabilities and risk on events and markets. For more information please see section 7 of the General Terms and Conditions. This is both to comply with our legitimate interest and legal obligations.